Privacy Policy
Nudgey (“we”, “us”, “our”) is committed to protecting your privacy in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). This policy explains what personal information we collect, how we use it, and your rights in relation to it.
Nudgey is a trading name of B-ACTIVO PTY LTD (ACN 632 006 805, ABN 26 632 006 805), registered in Australia.
1. Information We Collect
1.1 Account holders (tradies)
When you sign up for Nudgey we collect:
- Your name and email address
- Your business name and ABN (optional)
- Billing information — processed by Stripe; we do not store card numbers
1.2 Your customers’ contact details
When you use Nudgey to manage your quotes you enter your customers’ contact details, including:
- Full name
- Mobile phone number
- Email address
- Quote information (job description and amount)
You are responsible for your customers’ data. Before adding any customer to Nudgey you must confirm that you have obtained their consent to receive commercial messages from your business. Nudgey acts as your service provider and sends messages on your behalf only.
2. How We Use Your Information
2.1 Your account information
- To create and manage your Nudgey account
- To process subscription payments via Stripe
- To send you product updates, security notices, and support communications
- To improve and maintain the Nudgey service
2.2 Your customers’ contact information
- To send follow-up emails on your behalf via Resend
- To send follow-up SMS on your behalf via ClickSend
- To track quote status within your Nudgey dashboard
We do not sell, share, or use your customers’ contact details for any purpose other than sending the follow-up messages you have authorised.
3. Where Your Data Is Stored
All personal data is stored in Australia using Supabase (Sydney region, AWS ap-southeast-2). Your data does not leave Australia except where strictly necessary to deliver messages through our sending partners (Resend for email; ClickSend for SMS).
Nudgey is served via Vercel’s global CDN for performance; only application files (HTML, CSS, JavaScript) are served from CDN nodes — no personal data is stored on Vercel’s edge infrastructure.
4. Third-Party Service Providers
We share your information with the following providers only to the extent necessary to operate the service:
| Provider | Purpose | Data shared |
|---|---|---|
| Supabase (Sydney) | Database and authentication | All account and customer data |
| Resend | Email delivery | Customer name and email address |
| Vercel | Application hosting | No personal data |
| Stripe (coming soon) | Payment processing | Billing information only |
| ClickSend | SMS delivery | Customer name and mobile number |
Each provider is bound by their own privacy policies and data processing agreements. We select providers that meet Australian data handling standards where possible.
5. Spam Act 2003 Compliance
All emails and SMS sent through Nudgey comply with the Spam Act 2003 (Cth). Specifically:
- Every message identifies the trade business it is sent on behalf of
- Every message includes a functional unsubscribe link or STOP instruction
- Messages are sent only to customers for whom the tradie has confirmed consent exists
- Customers who reply STOP to any SMS, or click unsubscribe in any email, are immediately and automatically opted out and will receive no further messages via Nudgey
6. Data Retention
We retain your account data and customer records for as long as your Nudgey account is active, plus 30 days after account closure to allow for recovery requests. After that period all personal data is permanently deleted. You may request earlier deletion at any time by contacting us.
7. Your Rights
Under the Australian Privacy Principles you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate or out-of-date information
- Lodge a complaint if you believe we have mishandled your information
If you are a customer of a tradie using Nudgey and want to stop receiving messages, reply STOP to any SMS or click the unsubscribe link in any email. To request deletion of your data from Nudgey’s systems, contact the trade business directly or email us at nudgeyau@gmail.com.
8. Complaints
If you believe we have breached your privacy, please contact us at nudgeyau@gmail.com. We will respond within 30 days.
If you are not satisfied with our response you may contact the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.
9. Changes to This Policy
We will notify you of material changes to this policy by email or in-app notice at least 14 days before they take effect. The “last updated” date at the top of this page will always reflect the current version. Continued use of Nudgey after changes take effect constitutes acceptance.
10. Contact Us
For privacy-related enquiries: nudgeyau@gmail.com
B-ACTIVO PTY LTD (trading as Nudgey.au) · ACN 632 006 805 · ABN 26 632 006 805